Last week Pantone announced that its 2020 Colour of the Year is Classic Blue, an elegant blue hue suggestive of the sky at dusk.
“A boundless blue evocative of the vast and infinite evening sky, Pantone 19-4052 Classic Blue encourages us to look beyond the obvious to expand our thinking; challenging us to think more deeply, increase our perspective and open the flow of communication,” said Leatrice Eiseman, executive director of Pantone Color Institute.
In a time of global uncertainty, instability and rapid developments in technology, Pantone settled on a shade designed to bring a sense of peace and protection to the world.
Laurie Pressman, the vice president of the Pantone Color Institute said “it’s a colour that anticipates what’s going to happen next,”. Perfect for leading us into the new decade with a calm confidence.