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Editorial Policy

Our purpose

At The BestHeating Advice Centre, our mission is to deliver reliable, informative, and engaging content about a range of domestic and commercial heating products. This editorial policy outlines our standards and processes to ensure the accuracy, relevance, and quality of the information we provide to you, our valued readers.

Content standards

All content published on the BestHeating Advice Centre is thoroughly researched and reviewed to ensure accuracy and relevance. We rely on a range of credible sources and provide clear, precise information to help our readers make informed decisions about a range of heating products.

Editorial process

Our editorial process involves multiple stages to ensure content quality. Our writers generate ideas based on current trends and reader interests, followed by thorough research and drafting. Editors then review the content for accuracy, coherence, and adherence to our standards. In-house fact-checkers verify all claims and data before final approval and publication.

AI tools & our content

We never use AI tools to write/compose any content that features in our Advice Centre. However, AI tools are a helpful resource to our editorial team and we may at times use some available online tools to help us to format blog posts, better understand user intent and develop strategies that enable us to create more helpful content for our readers. When using AI tools to develop these processes, we are sure to check information against a range of other sources to ensure accuracy and relevance to our audience.

Expertise and qualifications

Our team of writers and editors are experts in the field of heating products. Each content writer has years of experience, and stays up to date on the very latest changes in the heating sector by regularly attending industry conferences, participating in professional development courses, and by subscribing to leading industry publications. This commitment to continuous learning & development helps us provide the most current and relevant information to our readers.

Sources and citations

We prioritise credible and reliable sources in all of our content. Whenever possible, we link to original data sources and include citations to provide transparency and allow readers to verify the information for themselves.

Corrections and updates

If we discover an error in our content, we promptly correct it and inform our readers of the change. We also regularly review and update our content to ensure it remains current, accurate and relevant.

User-generated content & imagery

We welcome user-generated content, comments and imagery. All contributions are moderated to maintain quality and relevance, ensuring they adhere to our content and editorial standards and guidelines. UGC imagery is often taken from social media accounts, and is used with permission from the owner(s) and will always be cited either with a caption or at the end of any article(s) in which the image has been used, with a link to the original source of the image(s).

Advertising and sponsored content

On the rare occasion that it may feature, any sponsored content or advertising on the BestHeating Advice Centre is clearly labelled to distinguish it from our editorial content. We maintain editorial independence and ensure that our reviews and recommendations are unbiased and based on merit.

Visual content standards

All visual content, including images and videos, is high quality and accurately represents the information provided. We adhere to strict standards to ensure clarity and relevance. When using images that are not created “in-house” we may licence these images from a range of sources, ensuring they are appropriate for the article(s) in which the imagery is used.

Accessibility

We are committed to making our content accessible to everyone. This includes using appropriate alt text for images, providing captions for images and videos, and following web accessibility guidelines.

Editorial calendar

Our content is planned and scheduled to provide regular updates and new information. We aim to keep our readers informed with timely and relevant content.

Reader engagement and feedback

We value our readers’ feedback and encourage you to contact us with any questions, concerns, or suggestions. Your input helps us improve and ensures we provide the most helpful information possible. If you spot an error, or have any ideas for content you would like to read, please contact us at content@bestheating.com